How To Improve Medical SEO For A Doctor’s Website?

This Question Gets Asked Everyday. There are 4 Important Steps. SECRET: Start with Your Content.

Step 1.  Your website’s content is the most important aspect of your medical website.  Content must be

a) Written for the patients and search engines

b) It must not be plagiarized

c) It should provide value to the reader 

d) It should be easily read by the search engine (fancy drop-downs or cascaded text is harder to read for the search engines)

e) Content is words, text, images, videos, and graphics with proper tags so search engines can read and understand the true value of what you are trying to convey to the reader (and search engine) 

f) Depth of the content and each service you offer is another important part of your high medical SEO rankings.


Step 2.  Your website’s design layout determines if patients visiting your website will convert. Conversion for your medical website means, do they take an “action”. For example you can have a very expensive custom website, but if you have not tested the design layout using A/B testing, you are very likely wasting money.  The layout of the website should be designed for

a) Conversion 

b) Aesthetics

c) Branding 


Step 3. Intelligence of your medical site will separate you from your competitors. For example, if you are closed, but a patient visits your site, let’s say at 9:30PM, is the website intelligent to have a “conversation”  with your visitor to capture the details of the questions in an interactive way and per HIPAA, store this for your. Also the apps embedded in your website thank the patient and send an auto-responder? Some examples of useful apps:

a) Intelli*ChatBot

b) Texting/SMS app from your website to your clinic

c) Appointments app


Step 4. Technical competency of your medical website. This includes:

a) Secure HTTPS connection of your website

b) Page speed. Specially how quickly does your mobile website load. Google now reads your mobile site for SEO rankings

c) HIPAA compliant apps. Every app added to your website must conform to HIPAA standards. 



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How To Improve Medical SEO For A Doctor’s Website?

4 Key Apps For Facebook Marketing For Doctors and Healthcare Medical Practices

These apps have been used by hundreds of successful healthcare providers.

Medical Marketing App No 1.  Acquire Positive Reviews From Patients Who Have Already Liked You.

Medical Marketing App No 2.  Allow Patients Who Are On Facebook To Request An Appointment

Medical Marketing App No 3.  Allow Patients Who Are On Facebook To See Your Promotions and Redeem a Promotion

Medical Marketing App No 4.  Use Facebook Posting App For Doctors & Medical Practices is a proven healthcare marketing solution, includes apps, websites, SEO, HIPAA compliance and account management.

To learn about How does healthcare marketing work?
To learn about What is the Foundation of Medical SEO (Search Engine Optimization) for Doctors
To learn about How SEO Works For Healthcare Websites, this is a good starting page. 
To learn about Short-cut SEO for Medical Practices, this is a good starting page.
To learn about Pricing and cost of SEO services for medical practices, this is a good starting page. 
To learn about How Much Do Doctors Spend On Advertising?
To learn about Medical SEO Voice Search Optimization For Doctors (BERT)
To learn about Local Medical SEO For Doctors
To learn about Mobile SEO For Medical Websites
To learn about Zero-Click SEO for Doctors
To learn about Benefits Of Medical SEO Marketing
To learn about Key Items For SEO Evaluation of Medical Websites
To learn about Avoid Risky Plans – Use Proven Medical Marketing Strategies
To learn about Medical Marketing Using Emotionally Compelling Offline Media
To learn about Pre Launch Medical Marketing Checklist for Doctors
To learn about Medical SEO vs. Medical Advertising – Which One Is Better?
To learn about Is Your Medical Website Design “Future Proof”?
To learn about Medical Website Conversion Strategies
To learn about Medical Website Content Marketing Strategy
To learn about How to Acquire New Patients for Your Medical Practice
To learn about Medical Website Applications
To learn about What is Technical Medical SEO?
To learn about How to Attract New Patients to Your Dental Practice
To learn about Dental SEO Examples
To learn about What is Medical Marketing Account Management?


The GOLD service from PatientGain is used by telemedicine physicians, dentists, surgeons, pediatrics, medical spas, pain management, functional medicine, primary & urgent care, cardiologists, podiatrists, addiction medicine, regenerative, wellness, therapy, OBGYN, integrative medicine, dentists, dermatologists, IVF & reproductive, pharma, bio-tech & many other medical practices.

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Digital Dental and Medical Marketing