Advertising For Medical Practices Costs $599/Mon. Advertise on Google, Instagram, Facebook and More.
Very common question is asked “How PatientGain.com’s approach to online advertising helps our customers get better results?”
SEO also known as Search Engine Optimization for doctors and medical clinics should not be confused with “Online Advertising”, they are related but separate strategies for patient acquisition.
For detailed SEO page, please go here.
Whether you’re running your own campaign, or if you’re currently using a consultant or another company to manage your campaigns, we believe PatientGain.com’s campaigns can improve your clinic’s patient counts. In short, our ability to give you better results through advertising comes from a few factors: Online Advertising Expertise, Healthcare Industry Knowledge, and Exceptional Campaign Performance.
PatientGain.com Medical Marketing platform’s success not only comes from the powerful apps and software, but also from our team who are experts in healthcare marketing through years of experience. All of our customers’ campaigns are managed by our dedicated PPC team, all of whom have multiple Google AdWords certifications. Through our team’s expertise, and our campaign’s stellar performance.
Impact of Online Advertising on New Patient Count & Number of Phone Calls – See a Real Example:
Search Advertising (PPC) for Medical Practices
As a company whose sole focus is healthcare, who also works with some of the biggest industry leaders to run their online marketing strategies, we have knowledge and data intelligence that almost no other company does. Through simultaneously managing hundreds of campaigns across the U.S., and working with companies who operate 1, 10, 20, 30 and over 100 locations, we’re able to make all our campaigns perform better. Intelligence we gain from one campaign are applied to the strategies for all our campaigns, so in effect each campaign we run is the sum of the thousands of campaigns we have run over our history as a company. We also work more closely with our customers, as we are reviewing your campaigns and results with you monthly, in order to make sure our campaigns are as optimized as possible. Search advertising produces the best ROI.
PatientGain.com is a Premier Certified Google Partner For Doctors & Medical Practices
As a Premier Certified Google Partner, we do reviews with Google advertising team in which we are able to see our campaigns performance in comparison with that of competing agencies. For example, we found that our campaigns are consistently performing better than that of other online marketing companies similar to us. Our Quality Scores (a measurement of Ad / Keyword quality that helps determine Cost per Click) were 17% higher on average than our competitors, and our Click-Through Rates were 33% higher as well. Both of these metrics are some of the most vital measures of campaign quality and effectiveness, as their values both directly improve your campaigns performance in search results and lower your campaigns cost per click. As we can show through a practical example below, when customers switch over to our advertising, they are able to get a more efficient and productive campaign that produces better results.
Advertising For Doctors Example Data
One of our customers, a medical clinic in a very competitive market was running their PPC advertising with a local company in Michigan, when they first started using PatientGain.com. After using PatientGain.com advertising platform, the first month, they saw some drastic results at their clinic now that their Google AdWords Campaigns were being managed by PatientGain.com’s PPC platform. While using a local advertising company, they had an average cost per click of $5.86, and were spending around $1,600 – $1,800 a month on PPC advertising. After switching over to PatientGain.com, they now had an average cost per click of $3.85, which increased the number of clicks they got per month by 166% with the same $1,600 budget. Their campaign also saw increased CTR and Quality Score ratings, and within days they saw the difference at the clinic, as more and more patients were reporting they found the clinic on Google. After analyzing where their patients were coming from a few months after making the switch, they found they were seeing 17 to 22 more patients per month who reported they found the clinic through Google. With a more effective and efficient campaign designed and managed by PatientGain.com, they increased the number of patients they saw with the exact same advertising budget.
PatientGain.com Provides Additional Benefits for Medical Practice Marketing
Clinic owners, practice managers, dentists and doctors are often forced to work with multiple applications and incompatible online tools to help drive their business. There’s a lot to keep track of: website management, social media, Facebook, online advertising, website lead management, generating positive reviews, minimizing negative reviews, monthly email marketing, call tracking, online payments and much more… it can all be difficult to juggle. What’s more, where do you find the time to manage your efforts online while running your clinic effectively and treating your patients? PatientGain.com data shows you will save 21 to 44 hours a month ( on average 32 hours a month) by using an Integrated Comprehensive Medical Practice Marketing system from PatientGain.com. At $47/hour , your average opportunity cost, this is savings of $1527 per month, or $18K per year, per clinic. This does not include improvement in increased patient acquisition and patient referrals and patient engagement.
PatientGain.com is certified premier google partners healthcare.
We want our customers to be successful, and we are always focused on making whatever possible improvements we see in our customer’s online strategy. We believe in your case, our campaigns and advertising management can help your clinic improve on the results you’re getting now with your current advertising methods. Please reach out to us and let us know if we can help your clinic get more patients. We offer free analysis of your advertising campaign.
PatientGain.com is a proven dental and medical marketing solution, includes apps, websites, SEO, HIPAA compliance and account management.
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