Healthcare Digital Marketing Blog Posts

Every Month 2 Blog Posts Are Are Created for Your Medical Services. Simply Click on “approve” and Blog Posts Are Added to Your Medical Website for Optimal Patient Engagement.

Purpose of the blog posts to create interest and engage patients. This applies to both existing and new potential patients. SEO can also be a big driver, read more about SEO for doctors and how PatientGain’s content creation based on top conversion keywords and unique and high quality pages attract search engines and improve your SEO rankings. 

There are 3 key important areas you want to promote, 1) Your services 2) Your brand, location, name  3) Your providers, doctors and medical staff. These blog posts focus on your medical services. 

PatientGain has a huge database of services for your medical practice. Medical services blog posts are designed so patients can find good, useful information on your website, and engage with you. Every month, we add 2 blog posts for your medical practice.  See some examples below. 

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Healthcare Digital Marketing Blog Posts
Healthcare Digital Marketing Blog Posts

6 Key healthcare automation apps for your medical and dental practice 

1. Medical ChatBot App for your website 

Simply, from the view of a doctor or a medical practice manager, a chatbot is nothing more than software based on AI algorithms (Artificial Intelligence)  that will perform automatic tasks within given parameters. The “Chat” part of a Chatbot indicates that it is primarily designed to interact and chat with patients and potential patients. Since our chatbot works in the healthcare industry, it is a Medical Chatbot. A medical chatbot is designed to have a conversation or a discussion with a real human/patient. Depending on how the person responds or chats with the bot, it will return answers as programed into it.  PatientGain’s IntelliBot software is also integrated with a HIPAA compliant CRM, so your communications are stored in a HIPAA compliant database. 

Read more about intelligent medical ChatBots

2. 2-Way Patient Communication Using Texting/SMS 

Patients Read 97% of Text Messages. Engage them from your website. Capture leads and add them to your HIPAA compliant CRM automatically.  71% to 88% of your patients are mobile. They are browsing on their cell phones and visiting your website. They also prefer to communicate with you using texting/SMS. Convert more new patients and engage with existing patients. No long term contracts and easy start.  92% of Mobile Users Prefer Texting/SMS. This app provides you with technology based competitive advantage. Better patient communication is equal to better outcomes and more new patients.

Read more about 2-Way Patient Communication Using Texting/SMS

3. Internet Advertising For Dentists, Doctors & Physicians 

Most Doctors Ask Us: Do I Need to Advertise? The Quick Answer is Yes, if You Want to Compete Online With Your Competitors.
As a practice manager, you have to focus on 1. Offline traditional advertising and 2. Internet online advertising. As majority of the patients search for medical services online, healthcare advertising for doctors using the internet is on the rise. We highly recommend online advertising for 99 percent of healthcare medical practices. Our data shows consistent increase in patient count and overall business improvement. In some cases we have to stop online advertising for our customers (physicians & medical practice) reason : they could not handle the volume of new patients.

Read more about Internet Advertising For Doctors & Physicians

 

4. Appointment Scheduling App for Doctors 

Your patients love convenience. With online appointment scheduling, it’s never been easier for them to quickly find a medical provider, and set-up a time to be seen. By including appointment scheduling apps on your clinic’s website, your patients can easily see your availability, and pick out a time that works for them. Patients who find your website online are more likely to visit you when they can quickly and easily schedule a visit online.  This app is integrated with Google, Facebook, Instagram Ads, and HIPAA compliant CRM provided by PatientGain.  

Read more about Appointment Scheduling App for Doctors 

 

5. Online Reputation Management for Dentists & Doctors

Online reputation management can be a headache or a winning strategy for doctors & healthcare clinics. Only 28 percent of the time it is patient-physician related.  72% of the patients who are unhappy and who post negative feedback on google and yelp are not doing so because of the patient-physician experience; they are unhappy due to billing issues, incorrect deductible payment, rude front desk person, lack of perceived patient focus, improper handling of the paperwork, long wait time or impolite response from a clinic staff member (non-physician). 28% of the time it is patient-physician related.

Let’s face it – as patients leave your medical practice, either they are happy with the service, unhappy or somewhere in the middle. With a little bit of focus and excellent software on your side, you can turn the entire patient experience into a winning strategy for your practice. Unhappy, disgruntled patients can destroy the reputation of a dedicated doctor. So your strategy should be to proactively address this issue.  3 apps are included. 

Read more about Online Reputation Management for Doctors

 

6. Social Media Posting App for Dentists and Doctors

Understanding how top medical practices are using the social media is the first step. What type of effort and money should you spend on your social media strategy? should you hire someone to “post” for you? These are common questions we are asked on a daily basis from our healthcare professional customers.
Social Media Content Boost Bundle
1. 5 Instagram Posts Per Week
2. 5 Facebook Posts Per Week
3. 5 Google Posts Per Week
4. 2 Custom Image Creations Per Month
5. 4 Email Campaigns Per Month

Read more about Social Media Content Boost Bundle

 

Fuel of your medical marketing is the content of your website. If your content and potential patient's search aligns, you would have found the secret sauce.

Your content is the single most important factor in your online success. 8 reasons why content is important. 

1. Content defines your healthcare practice's brand.
2. Content expresses who you are, how you conduct your business.
3. Content is read by the Search Engines - and this results in GOOD or POOR rankings - You should NEVER copy content from another site.  Checking ideas from other websites is OK, but copying content is like shooting yourself in the foot.
4. Content can make your marketing flourish.
5. Content can make your advertising irresistible.
6. Social media loves GOOD content.
7. Email marketing with good quality content will give you higher open-rates.
8. Best of all - Patients LOVE Useful content.

 

6 Pillars of Healthcare Marketing

PatientGain.com is a proven healthcare marketing solution, includes apps, websites, SEO, HIPAA compliance and account management.

To learn about How does healthcare marketing work?
To learn about What is the Foundation of Medical SEO (Search Engine Optimization) for Doctors
To learn about How SEO Works For Healthcare Websites, this is a good starting page. 
To learn about Short-cut SEO for Medical Practices, this is a good starting page.
To learn about Pricing and cost of SEO services for medical practices, this is a good starting page. 
To learn about How Much Do Doctors Spend On Advertising?
To learn about Medical SEO Voice Search Optimization For Doctors (BERT)
To learn about Local Medical SEO For Doctors
To learn about Mobile SEO For Medical Websites
To learn about Zero-Click SEO for Doctors
To learn about Benefits Of Medical SEO Marketing
To learn about Key Items For SEO Evaluation of Medical Websites
To learn about Avoid Risky Plans – Use Proven Medical Marketing Strategies
To learn about Medical Marketing Using Emotionally Compelling Offline Media
To learn about Pre Launch Medical Marketing Checklist for Doctors
To learn about Medical SEO vs. Medical Advertising – Which One Is Better?
To learn about Is Your Medical Website Design “Future Proof”?
To learn about Medical Website Conversion Strategies
To learn about Medical Website Content Marketing Strategy
To learn about How to Acquire New Patients for Your Medical Practice
To learn about Medical Website Applications
To learn about What is Technical Medical SEO?
To learn about How to Attract New Patients to Your Dental Practice
To learn about Dental SEO Examples
To learn about What is Medical Marketing Account Management?

 

The GOLD service from PatientGain is used by telemedicine physicians, dentists, surgeons, pediatrics, medical spas, pain management, functional medicine, primary & urgent care, cardiologists, podiatrists, addiction medicine, regenerative, wellness, therapy, OBGYN, integrative medicine, dentists, dermatologists, IVF & reproductive, pharma, bio-tech & many other medical practices.

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Digital Dental and Medical Marketing