How to Improve a Medical or Dental Website

If you already have an existing medical or dental website, PatientGain can still help you. There are multiple options for you.

Example 1: Add Single Point of Conversion App (SPOC) to your existing website. $299/mon.

Example 2: Add fresh content to your existing website, every month – to improve the SEO of your website and gain more patients looking for specific services. $600/mon to $800/mon

Example 3: Start advertising on Google, Facebook, Instagram, YouTube. Costs vary depending on your competition. See how much other practices spend on advertising per month.

Example 4: Social media posting – Get 20 posts on Google My Business, 20 on Facebook and 20 on Instagram Per Month for $499/mon

Example 1: Dr Patel – has a successful medical spa in California
Dr Patel used to be a primary care physician, and has successfully transitioned into her new Med Spa, Aesthetics practice. She has spent a lot of time improving her website, and loves her website. Overall she has been in business for 16 years and has been able to focus on her Med Spa, Aesthetics practice full time.

Concern: She has a busy practice, however in the last 10 months she has observed that her that overall new patient sign ups have decreased 31% from the same time frame, last year. She is still spending $2000 per month on Google ads and $1400 per month of Facebook & Instagram ads. Her SEO expert says that her SEO is very good. comprehensive system to track new patients and respond to them promptly.

Solution: Simply add SPOC app from PatientGain. This app Single Point Of Conversion App (SPOC) costs $299/mon. And it streamlines all inbound communication from your website into a HIPAA Compliant leads management system. So you can easily see if you are missing new patient calls, new patient questions, new patient text-messages, and also able to respond to your new and existing patients from a single app.

Problem for healthcare practices: Fragmented lead management and high patient inquiry leakage.

This integrated application is designed to solve one of the biggest challenges facing medical and dental practices: fragmented lead management and high patient inquiry leakage.

The SPOC App is a comprehensive, AI-based solution that unifies all patient interactions from a practice’s multi-channel marketing efforts into a single, centralized, and secure dashboard. PatientGain reports that by replacing multiple disconnected tools with this single system, practices can achieve significantly higher lead-to-patient conversion rates.

The Problem: Patient Lead Leakage

For most healthcare providers, new patient leads arrive through numerous, disconnected channels: phone calls, website forms, direct texts, social media messages, and chatbots. Managing these separate touchpoints manually often leads to slow response times, lost inquiries, and low conversion rates (typically 4.2% or less in the industry).

The PatientGain SPOC Solution

The SPOC App directly addresses this problem by centralizing and automating the entire initial patient journey.

• Unified Inbox: All inquiries—whether from website forms, integrated chatbots, landing pages, phone calls, or social media—are instantly funneled into one secure dashboard designed to look and function like a familiar email client (e.g., Gmail or Outlook), minimizing staff training time.
• AI Automation: The AI Intelli*Connect agent automates patient communication, providing 24/7 service with built-in auto-responders that handle basic questions, qualify leads, and ensure patients receive an immediate, professional response, even outside of business hours.
• HIPAA Compliant: As a core feature of the PatientGain platform, the SPOC App is built to handle Protected Health Information (PHI) securely, adhering to HIPAA regulations and backed by PatientGain’s Business Associate Agreement (BAA).
• Increased Conversions: By centralizing lead management and providing instant engagement, the SPOC App eliminates the chaos of checking multiple systems, enabling staff to respond faster. This direct efficiency translates into proven conversion rates often exceeding 10%.

In today’s competitive healthcare market, every patient inquiry counts, and the SPOC App eliminates the need for practices to juggle multiple, non-compliant apps for communication. SPOC App replaces the patchwork approach with one integrated, intelligent system that converts more leads, saves staff time, and ensures patient data is protected from the first click.

Availability and Pricing

The SPOC AI agent is available as a standalone app starting at $299/month and is included at no extra charge with PatientGain’s popular PLATINUM Service subscription, which provides a full suite of over 20 integrated marketing and communication applications.

How does it work?

Step 1 : Patients find you on Google, Facebook, Instagram, and other websites. There are 10 ways patients find your healthcare practice online.

Step 2 : Patients visit your website, mostly on a mobile device, and read about your services, many times read your reviews on Google. And then they would initiate a “contact”. This contact is called a “conversion”. Key strategy here is to never “force” a patient to take certain actions, like “book now”. Allow patients multiple options so let them initiate a contact as they please. You will experience higher conversions.

Example of a marketing dashboard of a Primary care, family care practice using PLATINUM service.

In the month of April, there are 2789 website visitors, primarily driven to this practice website by using AI SEO, SEO, and $2000/month advertising budget using Google PPC ads. From these patients, 678 patients contacted the practice, indicating they are “new” patients. This is tracked by PatientGain’s SPOC app. And data is readily available in real time in the HIPAA compliant marketing dashboard of the PLATINUM app. So calculating the conversion rate, for the month of April is 24.31% . The next important item is how many of these leads/referrals/inquiries turn into actual patients? We are happy to share these details and how you thousands of providers who are using our services for the last 10+ years. Please book a Zoom meeting at your convenience.