What is the key difference in PatientGain’s SILVER service and PLATINUM service? They both have the same pricing?
The key differences between PatientGain’s SILVER and PLATINUM services are the level of automation, which website is used, the amount of included SEO content creation, the target market competition level, number of apps included.
Key Differences – Both services are based on subscription basis, meaning that there is no upfront costs, but there is a contract. If you like no contract, then we also offer service with a setup fee.
| Feature | SILVER Service | PLATINUM Service |
|---|---|---|
| Designed for | If you are a D.I.Y staff or you are well versed in marketing, but you need additional help, the this service is good for you. As you still edit and make changes to the website and control the marketing direction. | If you are focused on ROI, results, and patient care, and want a specialized healthcare marketing company to handle your website, SEO, apps, HIPAA compliance, Email marketing and many more features. |
| Website | Uses your existing website. Your current hosting continues. For example if you host your current website on GoDaddy, it will continue. | Includes a new, fast-loading, HIPAA-compliant, A/B-tested website hosted on Google Cloud. |
| Automation/Control | Designed for practices that want a lot of control over their marketing. As the owner, you can change the content any way you like. You can add any apps you like. You are the owner and responsible for HIPAA and any other regulations. | Offers more automation and less direct control for the practice staff, aiming for a higher ROI through AI agents, expert humans, and every thing done is for higher conversions and tracking for results. |
| SEO Content | Includes foundational SEO services, but less monthly content than PLATINUM service. | Includes additional, monthly SEO-focused content created by PatientGain’s team to improve search engine rankings, AI agent mentions. Use AI based reverse search engine app for targeted content. |
| Target Market | Suitable for practices with an existing good website, customer makes most of the decisions and controls the direction of marekting. | Aimed at practices in medium-competition markets needing a more aggressive SEO strategy and more conversion-focused apps. |
| Included Apps | Includes a core set of engagement apps (around 10), such as the SPOC app (SILVER level) and social media postings, email marketing. | Includes a more comprehensive suite of over 20 apps, such as SPOC app (PLATINUM level), online payments, digital intake forms, and advanced lead tracking, leads funnel, SMS/Texting to patients, Standard BAA is included. |
| Pricing | Same as PLATINUM | Starts at $1399/month – Does not include cost of ads on Google, Meta and other mediums |
In essence, the SILVER service is an overlay for your existing website, enhancing it with key patient engagement apps, while the PLATINUM service is a complete, integrated, and highly automated marketing platform that provides an entire website and aggressive content marketing strategy to compete in more challenging markets. Both services include HIPAA compliant apps and include a dedicated project manager and technical lead for support.
See this page for further details about pricing details.
For example: this is an example of an ROI based marketing dashboard of a primary care practice, who has been using PLATINUM service for 5+ years. In the month of September there are a total of 886 new recorded leads. After subtracting sales calls, duplicate calls from current patients, there are 691 effective leads.

