PatientGain Website Designs for Healthcare Practices
If I use PatientGain PLATINUM service, will PatientGain designers create 5 different HIPAA compliant designs?
Yes, if you use GOLD, FOUNDATION, PLATINUM or GROWTH service packages, your project manager along with technical lead works with you to create 5 different visual designs. As a PatientGain GOLD, FOUNDATION, PLATINUM or GROWTH Service customer, the onboarding process works exactly as follows:
- 5 High-Conversion Frameworks: Your assigned project manager and design team will present 5 different website layouts. These layouts are semi-custom frameworks built on WordPress and aggressively A/B tested. They are specifically engineered with optimized button placements and menu structures to convert web traffic into patient bookings.
- Branded Custom Finishes: Once you choose your preferred layout from the 5 options, the team will layer in your custom branding. They will inject your practice’s unique logo, specific color scheme, staff photography, and custom localized copywriting.
- Native HIPAA Compliance & Speed: All 5 design options are fully compliant right out of the gate. Because they are hosted on compute-optimized Google Cloud Platform (GCP) infrastructure and are integrated into PatientGain’s single-ecosystem software stack, there is no/low risk of “HIPAA leakage” through unverified third-party WordPress plugins.
What if I want to use a CUSTOM design for my practice website? Can PatientGain offers this service?
Yes, PatientGain offers CUSTOM designs. Comparison of the pros and cons of choosing a PatientGain Custom Design versus using their standard A/B-Tested Templates:
| Custom Website Design | A/B-Tested Standard Templates |
|---|---|
| Pros • Unique Branding: Built completely from scratch to match your specific vision and aesthetic. • 100% Creative Control: Total freedom over layouts, color palettes, and unique visual elements. • Asset Ownership: You own the WordPress site design outright once paid for. | Pros • Higher Conversion Rates: Layouts are data-driven and optimized to turn visitors into patients. • Lower Upfront Cost: Included in your standard setup without a major one-time fee. • Faster Launch Time: Templates are pre-built, allowing your site to go live much quicker. |
| Cons • High Initial Investment: Requires a steep upfront fee (typically $7,000 to $8,000+). • Lower Patient Conversion: Highly stylized layouts often convert fewer visitors than data-tested templates. • Longer Timeline: Involves extensive back-and-forth design revisions, delaying your launch. | Cons • Less Unique Look: Your site layout may closely resemble other clinics using the same template. • Design Restrictions: You cannot make radical structural changes to the core layout. • Template Lock-in: The structural design relies entirely on PatientGain’s platform ecosystem. |
