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HIPAA Compliant Marketing Platform

Is PatientGain.com a HIPAA Compliant Marketing Platform?

Yes, PatientGain.com is a HIPAA-compliant marketing automation platform designed for medical and dental practices. The company offers a suite of services and apps that are configured to securely handle Protected Health Information (PHI).  PatientGain.com offers BAA for its covered services, apps and medical and dental websites.

Examples from PatientGain.com

PatientGain.com offers a comprehensive suite of HIPAA-compliant marketing automation AI agents and applications, with specific examples demonstrating how they protect sensitive patient data. The company operates by combining secure hosting infrastructure, strict access controls, and encrypted communication channels. 

Example 1: HIPAA-compliant website

  • Secure web forms: PatientGain provides HIPAA-compliant web forms for tasks like patient intake, appointment requests, and asking questions.
    • Example: A prospective patient uses a form on the website to inquire about a high-value cosmetic dentistry case at 10 p.m. The lead information, including any PHI, is instantly and securely saved to PatientGain’s leads funnel CRM, not stored in the website’s database where it would be vulnerable.
  • No PHI in website database: PatientGain does not store PHI in the website’s core database, such as WordPress. Instead, it uses secure, AWS-hosted servers configured for HIPAA and HITECH compliance.
  • AI-based lead capture: AI agents automatically collect and log potential patient information from various sources into a central, secure database.
    • Example: When a patient completes a website form or engages with a chatbot, the system captures the lead and logs it in the secure “Intelli*Connect Leads Funnel App,” ensuring no potential patient is missed. Once data is stored, your staff is informed that there is a new lead, however no PHI is sent in Emails and SMS/Text messages. Hence protecting PHI. Staff has to login to a secure HipaaServer to see the PHI.  

Example 2: Secure patient communication

  • Encrypted messaging: The platform offers tools for secure two-way communication with patients via text and email. This reduces the risk of using non-compliant methods like personal devices or standard email.
    • Example: To reschedule an appointment, a staff member can send a HIPAA-compliant text through the system, asking, “Hi Sarah, we have an opening for your cleaning at 3 PM tomorrow. Does that work?” The exchange is securely logged, creating an auditable trail. Patient has to agree first to allow sensitive information to be discussed over the SMS/Texting.
  • HIPAA-compliant virtual assistant: An AI “Offers” app can help a medical spa capture a lead’s name, email, phone number, securely in the leads funnel app.
    • Example: A patient visits a medical spa website in DFW area. Sees a very good introductory offer for new patients. The offers app is running of secure servers, and is able to capture and save the PHI information ( name, address, Email, phone number, IP address) is AWS HIPAA servers used by PatientGain.

Example 3: HIPAA Compliant Email Marketing

  • PatientGain enables HIPAA-compliant email marketing by using secure, encrypted platforms that are built on a HIPAA-compliant infrastructure, such as AWS, to protect patient data. It facilitates secure patient communication by capturing and managing patient information in a secure CRM and then using this data to send targeted marketing emails, while also providing tools for patients to manage their communication preferences and consent to receive marketing emails. 
  • Email lists are securely saved in HIPAA Compliant CRM.

Example 4: Role based access for Unified Inbox of all leads – HIPAA compliant

  • Unified secure inbox: For internal team collaboration, PatientGain offers a unified inbox for all communications, keeping all discussions involving PHI within a HIPAA-compliant environment and off personal devices.
    • Example:  SPOC app from PatientGain.