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Your healthcare website’s speed is not a factor in your SEO rankings, according to Google. As you build your marketing strategy, you want to focus where patients find you and are likely to come from. Here the top sources:

Patients look for your services on:

1) Google SEO (This has the best ROI, however it takes time and it is not easy, learn more here)
2) Google local SEO (Very important to your practice to optimize your GMB listing)
3) Google Ads (Extremely effective, however it costs money, and is complex, should only be managed by knowledgeable staff)
4) Facebook, Instagram Ads (Can be effective for certain practices, however it costs money and has lower ROI than Google PPC ads)
5) Other secondary websites (Insurance, healthgrades etc)
6) Referrals & offline traditional advertising
7) Ecommerce

The first four points are the most important mediums for your online success.