How To Get More Positive Google Reviews For My Clinic & Medical Practice
Best Website For Doctor Reviews – PatientGain.com’s Software To Acquire Positive Reviews For Doctors & Medical Clinics
How Do I Get More Positive Google Reviews For My Clinic & Business? This Question Gets Asked Every Day By Healthcare Medical Business Owners!
78 Percent of patients searching for medical services consider online reviews before making an appointment with a medical services provider. Clinics & businesses who don’t have strong online customer reviews fall into one of two categories: the first being medical clinics who are actively working to get Google Reviews but do not have time to chase their customers; the second category is medical clinics that do not understand the power Google Reviews has on their online reputation and on the purchasing preferences of potential patients. PatientGain.com’s campaign data shows that Positive Google Reviews are generating NEW CUSTOMERS for medical clinics and doctors.
Generate New Patients By Using
PatientGain.com’s Positive Reviews App
This App for Google & YELP is FREE
Having a strong number of positive Google Reviews are an absolute must for any healthcare medical clinic, and is especially important for doctors. It goes without saying that medical clinic owners have very demanding work schedules. You don’t have time to chase customers and convince them to give you online reviews. This is where PatientGain.com’s new app comes in to save the day.
To build your business quickly and effectively you will need to have a sound, well-rounded strategy and excellent advertising, sales, and marketing software on your side. Our Google Reviews Application is designed to get you positive reviews and minimize negative reviews.
All your interactions with customers are stored in your online dashboard, and you have control over who is asked for a review.
Here is a great example of how to go from zero reviews to dozens of reviews in 10 months with a rating of 4.8 – this is an actual customer:
One of our customers had 3 reviews on Jan 3rd, 2 reviews were “excellent” and one was unfortunately “negative”. By the 23rd of January the customer had 13 total reviews with 12 positive reviews. By collecting a large number of positive reviews, he was able to diminish the visibility and credibility of the one negative review. This is the power of the PatientGain.com’s Google Reviews App. This app is free for GOLD, PLATINUM, and ENTERPRISE customers. As a business owner, it becomes difficult to keep up-to-date with business technology and run your business at the same time. PatientGain.com has created several products and offerings to help you run your business online. There are more than 20 different applications available to business owners. At PatientGain.com we’ve learned that online success is not achievable through buying or applying a one-time solution. For your business to run successfully online, you’ll require effort, software, domain knowledge, and the understanding that technology is changing constantly.
If you are an existing customer, please open a ticket and get this new app.
4 Components of a Marketing Plan for a Medical Practice
Traditionally, marketing experts tell us that there are 4 key components of your Medical Marketing Plan.
- The Product or Service – This will be service offerings for your medical practice. For example if you an Urgent Care clinic, do you offer service to patients based on 12 major categories. Examples will be Onsite X-ray, DOT Physical exams, Lab-test results, Ports Physicals, Simple Fracture treatment, Travel medicine, Immunizations etc. If you are MedSpa / Esthetic based practice, you may want to define your product/service strategy based on competition and availability of your staff’s credentials. For example if you want to offer “CoolSculpting”, you will need to make an investment in purchasing this technology and then training of your staff.
- The Price of the Service – In many cases, this is driven by the insurance company payouts to you. But there are certain procedures that are not covered by the insurance payments. There are additional strategies available to you here. Each patient can be divided into 3 main categories.
- PPO or Full Insurance – These insurance plans pay fixed amount for each procedure for in-network vs out-of-network procedures.
- Self-Pay Patients – Patient pays directly to the provider – you have leverage to provide better service than your competitors and charge more.
- High-Deductible plans – In this case, as an example, patients typically have to pay initial $4000-$10000 out of their pockets. After ta patient has spent these amounts on deductibles, copayments, and coinsurance, then the medical insurance plan pays 100% of the costs of covered benefits. Many patients consider that first $4000-$10000 as something that have to “shop” for prices, hence you have an opportunity to apply your own marketing strategy on how to attract these patients to your practice.
- The Place or Location of Service – For most parts, healthcare delivery system in USA and Canada is very local. Telemedicine can change this in the future, but for now patients typically go to a “local” provider. This is evidenced by 2000% plus increase in Google searches for “Urgent care near me” or “Sleep Apnea doctor near me” or hundreds of other variations based on mobile patients searching fro services “near” a patient. So your Place or Location matters.
- The Promotion(marketing) or Advertising of Service – This is one area, where you have true leverage to dominate your medical field. Your medical plan must include the promotion of your service. There are generally 2 main sub-areas for promotion of medical services:
- Offline Promotions – Traditional marketing – includes newspapers, yellow pages, billboards, referrals from peers, networking with other providers and suppliers.
- Online Promotions – This refers to digital marketing and digital advertising to acquire more patients and retain existing patient base.
Summary for Online Success For Doctors
These 6 steps are proven to add value for hundreds of medical practices. There are many other steps you can take to further improve your strategy. Monthly Email Marketing is another strategy, among many others. Contact us so we can help you and view details GOLD package here.
PatientGain.com is a certified premier google partner for healthcare.
To learn about Website Strategies and Website Examples for Doctors & Medical Clinics, please go here.
To learn about How Much Do Doctors Spend On Advertising, please go here.
To learn about Search Engine Optimization for Doctors & Medical Clinics, please go here.
To learn about Pay Per Click PPC Advertising for Doctors & Medical Clinics, please go here.
To learn about Content Marketing Strategies for Doctors & Medical Clinics, please go here.
To learn about GOLD Package Marketing for Doctors & Medical Clinics, please go here.