Online Advertising For Dental Clinics

Online Advertising For Dentists & Dental Clinics 

78 percent of the new dental patients looking for dental services are driven to your dental practice based some sort of online advertising and SEO for dental practice

It’s a given that you must advertise online to be successful these days. Online Search Advertising, Facebook, Instagram Advertising & Re-Marketing are constantly changing. Dental Care Clinics need to use the latest trends and strategies in online advertising. Typical patient acquisition costs $8 to $27 per new patient in most US areas, using GOLD service from PatientGain. Search Engine Optimizations (SEO)  and online advertising are related and but 2 separate subjects.  They are both extremely important and relevant to your success. Equally important is online reputation for dentists and dental practices. So you must have a complete strategy to be successful. GOLD service offers a complete solution for new patient acquisition.

Patient acquisition costs can be anywhere from $8 to $27 per new dental patient in most US areas. If you are located in an area with a lot of competition, your costs will be higher. Also competing on the internet for more dental patients requires that every dental clinic must consider three key areas for online success. Each one of these areas are addressed by the PatientGain platform and we have developed specific online applications for each area to help you become successful.

As a dental clinic owner or an administrator, you need much more than a pretty non-HIPAA Compliant website. In order to increase your clinic’s patient count, you need intelligent software behind your website, and a strategy that’s proven to be successful for top dental healthcare clinics across the US. PatientGain apps are hosted in the cloud on world class high performance servers in the USA. PHI data is stored in accordance with HIPAA Laws. There is no software to install or contracts.

PatientGain GOLD service includes a HIPAA compliant and Google Optimized WordPress Responsive website. We have dozens of designs for your dental clinic.

3 Strategies to Improve Online Reputation Management For Dentists

No 1. Use an iPad in the lobby for patient reviews.

No 2. Use Text/SMS based software for patient reviews.

No 3. Use Email Marketing based software for patient reviews.

 

In a perfect world, the quality of the dental medical care and level of personal attention provided by you should be enough to ensure that your patients contribute glowing reviews and testimonials. Of course, the reality is that most dental patients need to be gently and subtly encouraged to submit any online feedback.

In real life, maximizing positive online review and minimizing negative reviews should be your strategy.

Here is an example for a dental customer using reputation apps:

Week 1: Strategy reviewed with the project manager – Google Reviews identified as the most important review site

Week 1: Apps setup for customer  & training of the new customer

Week 2: EMR connector and Auto-Loader used to import data from existing EMR – There are over 10,000 patients in the EMR. However only 3289 patients had Emails.  PatientGain system cleans duplicates, fixes spelling mistakes automatically.  Ran PatientGain app to create a list of all GMAIL Patients. Used List Splitter to create multiple smaller lists to avoid detection of “Sudden Bursts”  of Positive Reviews

Week 2: 250 Requests sent

Week 3: 6 new reviews –  5 5-star reviews generated 1 4-star.

Week 3: Next 250 Requests sent

Over the next 11 weeks 27 total new reviews generated. Total rankings improved from 3.1 stars to 4.3 stars.

PatientGain.com is a proven dental and medical marketing solution, includes apps, websites, SEO, HIPAA compliance and account management.

To learn about What is the Foundation of Medical SEO (Search Engine Optimization) for Doctors 
To learn about How SEO Works For Doctors Websites, this is a good starting page. 
To learn about Short-cut SEO for Medical Practices, this is a good starting page.
To learn about Pricing and cost of SEO services for medical practices, this is a good starting page. 
To learn about How Much Do Doctors Spend On Advertising?
To learn about Medical SEO Voice Search Optimization For Doctors (BERT)
To learn about Local Medical SEO For Doctors
To learn about Mobile SEO For Medical Websites
To learn about Zero-Click SEO for Doctors & Medical Practices
To learn about Benefits Of Medical SEO Marketing
To learn about Key Items For SEO Evaluation of Medical Websites
To learn about Avoid Risky Plans – Use Proven Medical Marketing Strategies
To learn about Medical Marketing Using Emotionally Compelling Offline Media
To learn about Pre Launch Medical Marketing Checklist for Doctors
To learn about Medical SEO vs. Medical Advertising – Which One Is Better?
To learn about Is Your Medical Website Design “Future Proof”?
To learn about Medical Website Conversion Strategies
To learn about Medical Website Content Marketing Strategy
To learn about How to Acquire New Patients for Your Medical Practice
To learn about Medical Website Applications

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